Lade Termine

« Alle Termine

  • Diese Veranstaltung hat bereits stattgefunden.

DESIGN SPRINTS MEETUP-SPECIAL

Juni 17 / 18:30 - 21:00

This is a very special meetup: actually, we are hosting 2 meetups at the same time in the popup museum schaffen in Winterthur. Come and enjoy this very unique environment and browse through the interesting exhibition of work evolution.

MEETUP A:
LEGO® SERIOUS PLAY® FOR CREATIVE BUSINESS SOLUTION

Are you interested in learning how to ‘think with your hands’ and to unlock the creative potential of your brain to find new & disruptive solutions for your business development, then join us for this session. We will explore together the core process of LEGO® SERIOUS PLAY®, inspire you how to apply it in your personal environment and discuss how to leverage this technique also for design sprints.

We promise you a playful & explorative evening full of FUN & new INSIGHTS.

18.30 h Intro
18.40 h LEGO® SERIOUS PLAY® for Creative Business Solutions – Exploration
20.00 h Beers & Talks

The event will be held in english.

SPEAKER MEETUP A

Beatrix Daros has a broad experience in the international Fast Moving Consumer Goods industry, which she gathered in various roles at Mars, P&G and Wella. As a LEGO® SERIOUS PLAY® facilitator she leads workshops with Executives, Teams and Consumers to enable them to unlock their creative potential for joint solution finding in complex business situations.

MEETUP B:
HOW CAN YOU USE BEHAVIORAL EXONOMICS TO MAKE CONSEQUENTIALLY BETTER PRODUCTS?

What is behavioral economics, other than a buzzword (or for others, a vague or dusty scientific term)? How can product designers (here are meant all involved in creating a product, including designers, UXlers, developers, product or project managers and even CEOs and CTOs) use behavioral economics to make consequentially better products? In the interactive workshop, we will bring the buzzword concept of behavioral economics closer to home, so participants can make use of discipline to enrich their products. Attendees will learn and directly apply key heuristics and fallacies (status quo bias, loss aversion, etc.) to touchpoints to solve the case, with guidance from behavioral economists and UX-designer.

18.30 h Intro
18.40 h Behavioral economics with Elizabeth Immer & Klaus Heyden
20.00 h Beers & Talks

The event will be held in english.

SPEAKERS MEETUP B

Elizabeth Immer. In her role as Behavioral Insights Lead/Sr. UX Consultant at the Ergonomen in Zürich, Elizabeth helps companies tackle some of their most stymieing people-related challenges. She seeks to answer the question Why do people do what they do (in this situation)? The answers, founded in empirical and often scientific evidence, lay the groundwork for product design and optimization. Elizabeth has a background in behavioral economics (scientific research and applied behavioral sciences) with experience in the US, Australia, the Gulf Region and Switzerland.

LinkedIn: https://www.linkedin.com/in/lizimmer/
Twitter: https://twitter.com/immerliz

Klaus Heyden. In his role as Concept & Prototyping Lead/Sr. UX Consultant at the Ergonomen in Zürich, Klaus focuses on understanding how customers use products to solve their problems and the challenges they face in doing so – and to optimize products to alleviate these challenges. Klaus has a background in organizational psychology and cognitive ergonomics.

LinkedIn: https://www.linkedin.com/in/klausheyden/

Date
MO, 17th June 2019, 18:30 – 20:00, Beers & Talks afterwards

Price
free

Location
Work Lab, museum schaffen
How to get there

Question/Registration 
manuela.hug@deep-impact.ch

Or online at meetup.com:
Number of participants is limited!

DU WILLST WISSEN, WAS SONST NOCH LÄUFT?
HIER GIBT’S DAS PROGRAMM ZUM DOWNLOADEN:

Von Mai bis Anfang Oktober 2019 gastiert das museum schaffen in der Lokstadt im Herzen von Winterthur. Als Schauplatz dient die Halle Draisine, eine ehemalige Montagehalle der Schweizerischen Lokomotiv- und Maschinenfabrik. Im Rahmen von Eins, zwei, drei, 4.0 stehen eine anregende Ausstellung, abwechslungsreiche Veranstaltungen sowie ein Work Lab mit innovativen Workshops auf dem Programm.

Das moderne Historische Museum wird vom Historischen Verein Winterthur (HVW) getragen. Es stellt den Menschen als Schaffenden ins Zentrum und freut sich über Begleiter*innen, Besucher*innen und Macher*innen: Denn neben dem, was das Betriebsteam und seine Verbündeten selber auf die Beine stellt, bietet es auch Dritten Raum und Platz, um zu arbeiten und/oder zu veranstalten, zu feiern.

Details

Datum:
Juni 17
Zeit:
18:30 - 21:00
Veranstaltungskategorie:
Veranstaltung-Tags:
, , , , , ,

Veranstaltungsort

Lokstadt Halle Draisine
Zürcherstrasse 41
Winterthur,8400Schweiz